"King of Live" Lee Seung-chul signed an exclusive contract with producer label FlexM (CEO Choi Kap-won) under Kakao M.

Celebrating the 35th anniversary of his debut this year, singer Lee Seung-chul signed the contract in a surprise move, sympathizing with FlexM's vision and direction.

Regarding singer Lee Seung-chul's exclusive contract, FlexM explained the background of the contract, saying, "PlexM's vision, producer network, and key personnel with a successful career were able to establish such a relationship with Lee Seung-chul, the best artist in Korea." "Based on our mutual cooperation, we will present musical results that will satisfy many people with the goal of the second half of this year," he added.

Lee Seung-chul has been considered one of the best artists in Korea in name and reality. It has long been loved by music fans, introducing such leading hit songs as "Heeya," "Don't Say Goodbye," "Shout Out," "My Love" and "No One Like That."

In addition, he has held more than 2,000 concerts since his debut and has been spotlighted as a "Live Emperor" and a representative player in the Korean performing world. He is well-known as the best performing artist in Korea for his dizzying live performance and solid stage production.

Lee Seung-chul said, "We expect that the expertise and excellent producer network of FlexM will create an environment where we can focus only on music," and added, "We want to produce excellent musical results based on our strengths and strong collaboration and cooperation." "We are preparing big gifts for many fans to celebrate the 35th anniversary of our debut, and we will visit you often with good music and activities," he said.

Lee Seung-chul will begin his brisk activities in the second half of this year, joining various projects produced by FlexM along with his 35th anniversary activities.

Meanwhile, Lee Seung-chul made the "Return of  King Ballad" known to the public as his new song "I Love You a Lot" released in January enjoyed huge popularity. In particular, it has spread a lot of topics, including actor Park Bo-gum, who appeared in the music video, and his surprise appearance on KBS' "Yoo Hee-yeol's Sketchbook. Lee Seung-chul has recently been loved by viewers for appearing in cultural and entertainment programs such as "DOOL School Chatting Seung-chul" and "Shinsang Publishing Restaurant."