[The Fact] What's the surprise birthday gift prepared by the fans?
FAN N STAR held a birthday event for singer Jessica on 22. Advertising celebrating Jessica's birthday is a global project to be posted at major centers in South Korea and Japan.
Jessica's birthday market is a support type project where fans at home and abroad can participate together. Success depends on the star (point that can be gathered from the site) achieved by participating fans.
If the project reaches 100 percent of the stars, congratulatory videos will be shown at the electronic display boards of 43 stations on Seoul Subway Line 2. If 400 percent of the stars are reached, a video screening of the electronic display board on subway line No. 2 and an advertisement for the Travel Bus will take place.
If the star reaches to 600 percent, a video screening of subway line No. 2 and a celebratory video will be shown on the Apgujeong CGV screen as well as on the Travel Bus commercial. If it surpasses 900 percent of the stars, there will be congratulatory advertisements even for the Hongdae Station Multivision.
FAN N STAR opened Jessica's birthday ad project on April 5, 2017. It was reached by 200 percent with enthusiastic support from fans. During the week from April 18 to 24 of the same year, video clips of Jessica's birthday were shown at the electronic signboard at Shin-Okubo Station in Tokyo and at the main hall of the subway line No. 2 in Seoul.
Attention is focusing on whether Jessica's birthday advertisement project, which was held this year, will also succeed.
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